Cauldron Foods have changed up their range of delicious plant-based meals but with brand new packaging and a release of new products.
The company have stated that their staple products: Middle Eastern falafel, tofu range, and vegetarian sausages are still the same, but now have “a bright new look.”
However, not only the packaging is new but a selection of Veggie Bakes in the flavours: Spinach and Carrot and Pumpkin and Caramelised Onion (200g: RRP £2.75). This range will be rolled out into Asda from the 4th of April, then followed by Tesco and Waitrose.
As well, Cauldron Foods has launched an Extra Firm Tofu (220g: RRP £2.00). This Product will be launched in Asda from the 8th of April, then followed by Sainsbury’s.
The company said that this new range has had a positive impact on over 90% of the consumers. With Gill Riley stating: “We’re here to reignite the brand and capture the imagination of our nation’s plant believers.”
The new packaging will be launched on the 25th of March for consumers to get their hands on.